Director, US Marketing (Downstream) - Enabling Technology
enovis
Who We Are
ABOUT ENOVIS™
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company’s extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit www.enovis.com.
What You'll Do
At Enovis™ we pay attention to the details. We embrace collaboration with our partners and patients and take pride in the pursuit of scientific excellence — with the goal of transforming medical technology as we know it.
Because that’s how we change the lives of patients for the better. And that’s how we create better together. Why work at Enovis? See for yourself.
As a key member of the Marketing team you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
Job Title:
Director, US Marketing (Downstream) – Enabling Technology
Reports To:
Sr. Director, Marketing U.S.
Location:
Austin, TX
Job Title/High Level Position Summary:
We are seeking a Director, US Marketing (Downstream) – Enabling Technology to lead the development and execution of comprehensive downstream marketing strategies that drive adoption, utilization, and retention across our enabling technology portfolio.
This role is a critical market activation leader, responsible for translating strategy into execution. The Director will partner cross-functionally with Commercial, Sales, Product Development, Medical Education, and Analytics teams to deliver data-driven marketing initiatives that accelerate growth and align with overall business objectives.
Key Responsibilities
- Lead downstream marketing strategy and execution to drive customer acquisition, utilization, and retention across the enabling technology portfolio
- Identify and translate market trends, customer insights, and competitive dynamics into actionable marketing strategies and positioning
- Establish and track KPIs and performance metrics, ensuring accountability and continuous optimization of marketing initiatives
- Develop and execute lifecycle marketing strategies to enhance adoption, drive repeat usage, and increase customer lifetime value
- Oversee segmentation and personalization strategies to ensure targeted, high-impact engagement with key customer segments
- Leverage data and analytics to refine strategies, optimize campaigns, and improve commercial outcomes
- Deliver executive-level reporting and insights, highlighting performance, opportunities, and risks
- Partner cross-functionally with Sales, Product Development, Commercial Strategy, Analytics, and Customer Experience teams to ensure alignment with broader business goals
- Collaborate with marketing peers to ensure consistent brand execution and messaging across all touchpoints
- Build and foster a high-performance, collaborative team culture
- Lead, coach, and develop team members; drive talent development and retention
Scope / Role Dimensions
- Supports the Enovis Surgical business, with a focus on enabling technology platforms
- Team leadership responsibility: 1–2 direct reports
Minimum Qualifications
- Bachelor’s degree in business, marketing, engineering, or related field required; Master’s degree preferred
- 8+ years of marketing experience within the medical device industry, with a focus on strategy, customer acquisition, and retention
- 5+ years of orthopedic enabling technology experience required
- Proven success in launching and scaling complex capital equipment or technology platforms
- Strong understanding of orthopedic procedures, preferably within adult reconstruction
- Demonstrated leadership experience (5+ years preferred), with a track record of developing high-performing teams
Desired Qualifications
- Experience operating in a high-growth, fast-paced environment, with the ability to manage multiple priorities simultaneously
- Experience with robotics, navigation, AR/VR, or digital surgical technologies
- Understanding of ASC market dynamics and outpatient procedural trends
- Strong executive communication and storytelling skills
Core Competencies
- Strategic Thinking: Ability to define long-term vision while driving near-term execution
- Clinical & Technical Acumen: Deep understanding of surgical workflows and enabling technologies
- Commercial Orientation: Focus on adoption, utilization, and revenue impact
- Financial Rigor: Data-driven decision-making with strong business case discipline
- Leadership & Influence: Ability to align, inspire, and mobilize cross-functional and global teams
Travel Requirements
- Austin-based (preferred): up to 30–40% domestic travel
- Remote-based: up to 65–70% domestic travel
- Travel typically consists of 1–3-day trips, including overnight stays
Who We're Looking For:
- Passionate About Technology – an evangelist for software driven medical products who understands the benefit that technology can bring to patients
- Highly engaged and adaptable – self-motivated and driven with the ability to learn and adapt in a fast-paced environment.
- Customer-oriented high achiever – unparalleled work ethic and customer-focused approach, keeping the customer top-of-mind in everything they do.
- Decision maker– able to analyze complex reports, situations, and information or data that require in-depth evaluation of various factors to make decisions and/or recommendations.
- Relationship builder – builds and maintains relationships internally and with key customer groups that drive business performance.
- Team player – puts team above all else and is willing to roll up their sleeves to get the job done.
Currently, Enovis does not provide sponsorship for employment visas (e.g., H-1B) and will not offer such sponsorship in the future. Applicants must already have full-time work authorization in the United States, both now and in the future, without requiring sponsorship.
“Creating better together”. It’s the Enovis purpose, and it’s what drives us and empowers us every day on a global scale. We know that the power to create better – for our customers, our team members, and our shareholders – begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes.
What does creating better together mean to us at Enovis? Discover the “why” behind our purpose, values and behaviors:
Our Enovis Purpose, Values and Behaviors on Vimeo
We offer a comprehensive benefits package that includes:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Spending and Savings Accounts
- 401(k) Plan
- Vacation, Sick Leave, and Holidays
- Income Protection Plans
- Discounted Insurance Rates
- Legal Services
Join us in creating better together.
EQUAL EMPLOYMENT OPPORTUNITY
Enovis provides equal employment opportunities based on merit, experience, and other work-related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees’ beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.